Publicis Groupe joins human vs. AI content verification initiative C2PA

Publicis Groupe, a multinational marketing and communications firm, has announced its collaboration with the Coalition for Material Provenance and Authenticity (C2PA) to ensure the authentication of human-made materials. 

The C2PA Specification, which aims to verify the origin of images, videos, audio files, and other media, has gained traction among several Steering Committee members and attracted participation from major publishing, communications, and technology companies. 

Notably, Adobe recently launched Firefly, a suite of generative AI tools dedicated to content production. Alongside C2PA, other partners include the Microsoft-BBC-led Project Origin Alliance and the Adobe-led Content Authenticity Initiative (CAI). 

The collective effort aims to set AI use standards and safeguard the credibility of future content for consumers.

Read the article here: https://martech.org/publicis-groupe-joins-human-vs-ai-content-verification-initiative-c2pa/

Apple announced its first ever mixed-reality headset called “Vision Pro”

Apple, in an exciting June 2023 announcement, unveiled its groundbreaking mixed-reality headset named “Vision Pro,” setting a new standard for innovation in the market. This eagerly awaited device promises a host of updated features that are incredibly user-friendly. Notably, Vision Pro enables seamless app connectivity and access, offering a remarkably intuitive experience.

Distinguishing itself from competitors, the headset eliminates the need for a conventional controller. Instead, users will navigate the interface effortlessly using their eyes and hands. This approach exemplifies Apple’s unparalleled prowess in technology advancement.

Anticipation is high for the early launch of this cutting-edge device next year. With Vision Pro, Apple aims to deliver an unparalleled mix of entertainment and functionality, elevating the mixed-reality experience to new heights.

Read the article here:  https://indianexpress.com/article/technology/gadgets/apple-announces-new-mixed-reality-headset-called-vision-pro-8647371/?fbclid=IwAR0hAYKnr-_IvSYnz3n5R9yHbUGM3aWn_jBGK0dGivfhfleZFzQ2KNhwdzg

EU and Japan Look to Partner on A.I. and Chips as China ‘De-risking’ Strategy Continues

In an effort to reduce its reliance on China, the European Union (EU) seeks closer collaboration with Japan. 

EU Commissioner Thierry Breton stressed the relevance of artificial intelligence during a meeting with the Japanese government. The EU and Japan are forming a council to focus on quantum computing and high-performance computing in order to enhance ties and address common issues. This follows a recent EU-South Korean council that emphasized AI and cybersecurity cooperation. 

To mitigate China’s risks, the EU is diversifying alliances with technologically advanced Asian nations. Considering the importance of semiconductors in sectors like automotive, smartphones, and military applications, the EU and Japan plan to cooperate in this field as well. 

As a result, some countries, particularly the United States, are reevaluating supply chains by favoring domestic semiconductor manufacture. Overall, the EU’s proactive approach to boosting its semiconductor industry and expanding collaborations with Japan demonstrates the EU’s commitment to navigating the altering technological landscape.

Read the article here:  https://www.cnbc.com/2023/07/03/eu-japan-look-to-partner-on-ai-chips-amid-china-de-risking-push.html

OpenAI Sued in US for Allegedly Misusing Artists’ Work to Train ChatGPT

Authors Paul Tremblay and Mona Awad have filed a proposed class action lawsuit against OpenAI in a federal court in San Francisco, accusing the firm of exploiting their works to train its artificial intelligence system, ChatGPT. 

According to the writers, ChatGPT copied data from thousands of books without permission, infringing on their copyrights. 

The lawsuit states that OpenAI’s training data comprised over 300,000 books, some of which were obtained illegally through “shadow libraries” that disseminate copyrighted content without license.

According to the writers, ChatGPT was able to generate accurate summaries of their books, showing their inclusion in its database. 

The action seeks specific monetary damages on behalf of a nationwide class of copyright owners who have been harmed by OpenAI’s alleged misappropriation of their works.

Read the article here:  https://www.gadgets360.com/internet/news/openai-sued-us-allegedly-misusing-artists-work-train-chatgpt-4164426

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